Destination 2030
ElectriCities’ Annual Conference is their marquee event of the year where everyone from North Carolina’s Public Power communities, Town Managers, Elected Officials and Active Members look forward to celebrate and strengthen public power in our region.
Strategy was at the core of this project with a goal of achieving specific milestones for communities and ElectriCities alike to achieve by the year 2030. The idea was originally pitched to the VP of Communications and the Sr VP of Strategy & Services and eventually to Roy Jones, CEO of ElectriCities. Pitched and passed and a lot of work. But the net result saved the company tens of thousands as the resources were designed to be “evergreen” over the next 8-9 years. Stage presence – to signage - conference program – ppt etc to name a few.

D30
It was widely agreed upon that “D30” was catchy and memorable enough for communities to digest. Logo exploration and conference branding began with many mood boards.
Conference Program
PPT Presentation
Conference Visual Opener